More than 30 years after New Belgium Brewing Co. debuted Fat Tire amber ale, the brewery’s flagship beer is getting a makeover. New Belgium's flagship beer, Fat Tire, has a new look and a new ...

Getting a facelift at 32 years old may sound odd, but that's exactly what New Belgium Brewing's flagship beer needs, according to the Fort Collins-born brewing giant. Fat Tire — a mainstay for ...

New Belgium took on even more debt to build a second brewery in Asheville ... of cultural meshing and commitment to the craft of brewing, and the ability for us to be innovative and experimental." ...

Fat Tire, one of the most iconic craft beers over the past three decades, has received a complete makeover by New Belgium Brewing. The flagship beer was first created in the basement of a Fort ...

Pour one out, or go raid the grocery or package store while you still have a chance: Fans of New Belgium Brewing’s iconic flagship Fat Tire will want to gather all of the beer they can get their ...

New Belgium seemingly attempted to walk a tightrope between making changes that will increase its appeal to today’s drinkers and not brewing a completely different beer under the same familiar name.

BELONGIE SUCCEEDS STEVE FECHHEIMER WHO STEPPED DOWN EARLIER THIS YEAR Playing a key role in stewarding New Belgium's innovative Human Powered Business model since joining the brewery in 2018 ...

Through all the sales of craft breweries to massive beer conglomerates in recent years, New Belgium Brewing appeared ready to hold out, after establishing an employee-ownership structure that was ...

ASHEVILLE - New Belgium Brewing Co. is preparing to reopen its ... by spokesperson Michaela Eagan stating that the Asheville brewery and operations were significantly impacted by the storm and ...

"SAY NO TO VOODOO RANGER BEER THEME PARK IN NAPA," screamed the all-caps, bolded red text of the same email, sent to me by three different people. Apparently, Colorado-based New Belgium Brewing ...

"New Belgium Brewing is a special place ... New Belgium is North America's largest craft beer platform, with an unrivaled portfolio after joining forces with Bell's Brewery in 2022.