The recasting of the brand dates back years to grassroot sketches of a new face for Buick. Early sketches in 2018 led to the first scale model in 2019 and eventually the concept we now know as the ...

The Buick Wildcat EV debuted in 2022 as a way of previewing upcoming styling cues. Buick is updating its branding strategy with a new tagline, “Exceptional by design.” This new brand strategy ...

Add Buick to the list of General Motors brands to offer Super Cruise, the hands-free driver assistance system. The 2024 Buick ...

the Buick Wildcat EV concept is a stunning piece of design, spearheading Buick’s efforts to establish a new brand identity by providing the inspiration for just about every fresh Buick product ...

The revamp started with an updated tri-shield in June 2022, unveiling the stunning Wildcat EV concept. Buick’s new design, introduced Tuesday, is inspired by the Wildcat EV. The company said its ...

A new grille and front fascia inspired by the Buick Wildcat EV concept complement a refreshed hood featuring the new brand logo. The interior also sees a refresh, though details are scant at the ...

The Wildcat EV concept, which debuted in 2022, was the first vehicle to explore this new direction and it ended up being very influential," Bob Boniface, global director, Buick design told Newsweek.

The Buick Envista made a splash when it arrived last year. While the turbocharged three-cylinder is sluggish, the Envista's sleek roofline and refined details have proven popular, with sales ...

According to Buick, the Envista is the first model to fully incorporate the brand’s new design language first seen on the Wildcat EV Concept. The Envista’s front end closely resembles the ...

For 1964, the model year that shook up the industry with the arrival of the Pontiac GTO, GM stablemates Buick introduced a larger V8 for the Wildcat, turning the beautiful full-size model into a ...

The 430 was new for the Wildcat lineup in 1967. It produced 360 horsepower thanks to a four-barrel carburetor. Buick offered the 430 for only a few years, as the company eventually dropped this ...

See All 30 Photos The Buick Wildcat EV concept was revealed to the ... but which had a face and other styling elements that would become the new design language for the all-SUV Buick lineup ...