Teens can profit from sponsorships and social media thanks to new NIL rules. As the money rolls in, parents, coaches and ...

NIL has taken the sports world to new dimensions. With college football quarterbacks making millions of dollars and the ...

Here’s what an NIL deal is, what we know about Kai Trump’s NIL valuation and if Charlie Woods has snagged a name, image and ...

Weaver wants to give an assist to Illinois schools and entice more recruits to stay home by exempting up to $100,000 in name, ...

Name, Image and Likeness (NIL) and the transfer portal have had a massive impact on college football, and it has filtered up ...

Women athletes are now proving they can generate significant returns on investment through record-breaking game attendance and television viewership.

Texas is one of 11 states in the U.S. that doesn’t allow high school athletes to participate in monetary deals involving ...

The world of college athletics is rapidly evolving, especially with the rise of NIL distribution that have shifted the power ...

MyAngel Ross made school history at Lithia Springs High by becoming its first student-athlete to sign an NIL deal.

Name, image and likeness deals are a billion-dollar marketplace, and athletes at smaller universities are still figuring out ...

Welcome to the new world of high school sports. In what the company calls the first-ever deal of its kind, multimedia company ...

The University of Oregon athletic department put its support behind the bill, while Oregon State's AD pushed back on some ...