If so, you'll hate this little story. It's about the sign every Notre Dame player slaps as he's coming onto the field -- "PLAY LIKE A CHAMPION TODAY." That sign has been reproduced nearly 20,000 ...

Rick Mirer remembers the first time he slapped the "Play Like A Champion Today" sign at Notre Dame. The wooden sign -- 3 feet high, 4 feet wide and painted gold with blue hand lettering -- hangs ...

On its account on X, formerly known as Twitter, Ohio State poked fun at Notre Dame’s famous “Play Like a Champion” sign that its players tap on the way from their home locker room to the field.

slapping a gold and blue sign that reads "Play like a champion today," an iconic fixture in Notre Dame's locker room that players slap before they take the field.In the edit, the word "national ...

As they run out of the locker room before every home game, Notre Dame football players touch the iconic sign above their locker room doors: “Play like a champion today.” Over the sign hangs a ...

Clark Power, a Notre Dame professor of developmental psychology and Play Like a Champion’s executive director, sees the conference as a “wake up call,” adding that the effort has a ...

Remember, not everyone watched Notre Dame play this year, and too many remember the Northern Illinois game. So when some see a performance like that against a Big Ten team that went 11-1 this year ...

A group led by Lou Holtz acquired the trademark to the expression synonymous with Notre Dame and entered into an exclusive licensing agreement with the Fighting Irish. But Oklahoma -- which has ...