From 2023 to 2024, the term “brain rot” increased in usage frequency by 230%, according to Oxford University Press. Leila Register / NBC News. Dec. 2, 2024, 2:17 PM EST.

Oxford University Press announced ‘brain rot’ as its Word of the Year 2024 on Monday in a press release. ... TikTok app logo is seen in this illustration taken, August 22, 2022.

Oxford University Press said the phrase "brain rot" gained "new prominence in 2024," with its frequency of use increasing 230% from the year before. Latest U.S.

Oxford University Press’ Word of the Year has arrived, and it’s a term you may have heard on TikTok. Learn more about what rizz means and why it was chosen.

There’s a name for that feeling you get after spending too long scrolling aimlessly, and Oxford University Press (OUP) has chosen it as its word for the year for 2024. “Brain rot” took the ...

Dec. 4 (UPI) --Oxford University Press, the publisher of the Oxford English Dictionary, has named "rizz" the 2023 word of the year. An abbreviation of charisma, "rizz" is defined as one's ability ...

Oxford, it must be noted, is not the only language kingmaker. In recent weeks, there have also been Word of the Year announcements from Cambridge University Press ( “manifest” ) and Dictionary ...