News

Peet’s Coffee, the java juggernaut known for roasting coffee beans since 1966, is percolating a return to the basics of coffee advertising with its debut campaign, ‘Coffee for Coffee People.’ ...
Peet’s Coffee says its coffee is now "100% responsibly sourced" after it took on a years-long sustainability project with help from a social and environmental auditor. The San Francisco-based ...
Peet's Coffee & Tea, the pioneering Bay Area roasting company that gave rise to the craft coffee movement and inspired such mega-chains as Starbucks, was sold Monday to a private German holding ...
58-year-old coffee chain Peet’s Coffee is brewing up a fresh message today with the launch of its latest campaign, perfectly timed as pumpkin spice latte season kicks into high gear. While ...
Peet's Coffee said plant-based milk will be offered at the same price as dairy starting this summer. The company has a long history in the Bay Area, with its first location opening in 1966 at Vine ...
A Sacramento-area Peet’s Coffee location recently brewed its last cup of java. The Roseville coffee shop shut its doors on Sunday, May 4, according to previous reporting from the Sacramento Business ...
Peet’s Coffee’s playful Disloyalty Program is a clear attempt to spur trials from the its closest competitors. After becoming a member of Peet’s loyalty program, called Peetnik Rewards, consumers can ...
This holiday season, Peet’s Coffee invites customers to embrace the warmth and nostalgia of meaningful connections with “Postcards from Peet’s.” Beginning at noon on December 5, visitors to Peet’s ...