The introduction of Name, Image, and Likeness (NIL) agreements has fundamentally changed the landscape of college athletics.

NIL has taken the sports world to new dimensions. With college football quarterbacks making millions of dollars and the ...

College athletes weren't always allowed to make money off their athletic ability. It wasn't until 2021 that the NCAA changed ...

With an impressive social media presence—88.1K followers on Instagram, 72K on TikTok, and 9K on X—Proctor maximizes his reach and influence, making him an attractive option for brands looking to ...

NCAA players at University of South Carolina, Clemson and College of Charleston have earned major NIL deals. But who's ...

of the top 10 most-endorsed college athletes–male and female–are basketball players. Technology, Beverage, and Retail brand categories are on the rise As the NIL market continues to grow ...

Illinois’ flagship university says rules requiring student-athletes to disclose NIL deals aren’t relevant In the wild west of today’s college sports.

DURHAM, N.C., April 1, 2025 /PRNewswire/ -- NIL Management, a leading agency specializing in name, image, and likeness (NIL) ...

NIL Management, a leading agency specializing in name, image, and likeness (NIL) marketing and brand-building for college ...

College athletes weren't always allowed ... Aid" McKinstry snapped up a deal with his nickname's brand soon after the ruling that allowed NIL deals. Other companies' strategies for NIL have ...

"NIL" stands for "name, image and likeness." It refers to a person's legal right to control how their image is used, including commercially. In college ... his nickname's brand soon after the ...