The Portland Fire announced its name and new logo exclusively on "Good Morning America" as the team returns to the City of ...

However, not all player logos are owned by the big shoe companies. At least there's one that we know of. Shaquille O'Neal's famous Dunkman logo was a product of his own ingenuity.

Star Wars Unlimited and CATAN Publisher Asmodee Shakes Things Up with Major Global Rebrand, New Logo, and Player Focus. Asmodee debuts its new logo as part of a major player-focused global rebrand.