In 1983, the Willy Wonka Candy Company invented Nerds, the small, tart, crunchy candies that are found in pink-and-purple cardboard boxes and gobbled in loose handfuls.

Nerds Gummy Clusters, for example, launched in 2020 and quickly became a favorite among candy lovers everywhere.The poppable clusters feature a chewy, fruit-flavored center and generous coating of ...

How Nerds candy became cool again — and found its way to the Super Bowl The brand has seen sales skyrocket from $50 million to $500 million in recent years ...

Nerds Candy launched Nerds Gummy Clusters in 2020, two years after it was bought by Chicago-based Ferrara Candy Company. Prior to the release of the clusters, all Nerds Candy products combined ...

NERDS Candy's Global Marketing Director on Selecting Super Bowl Influencers and the Importance of Listening to Customers - 02/11/2025. Joey Rath mentioned "As marketers we should continue to ...

With sales nearing $1 billion, the once-unloved candy under Nestlé has thrived under new owner Ferrara, overtaking Skittles to become the top sugar confection on the market.

Ferrara Candy Company announced today that NERDS® Gummy Clusters™ Berry candy has received the prestigious Canadian Product of the Year 2025 – the world's largest consumer-voted award – for ...