It’s probably to be expected as well given the summation he once gave of Rip Curl’s founding with Warbrick in 1969 – “we were just looking for a quid to fund our next surfing holiday”.

The surfing sportswear brand Rip Curl faces a backlash after replacing star surfer Bethany Hamilton of Hawaii, pictured in July 2019, with a transgender surfer in a bikini campaign.

Australians are calling for a national boycott of iconic surf brand Rip Curl for using a transgender woman in their social media accounts, as the brand backtracks in response.