So why the change? Sony Computer Entertainment president Kaz Hirai told the Times Online the company just wanted to "reset" itself. Do you like the new PlayStation 3 logo? "We wanted to make sure ...

The Sony Computer Entertainment logo, lifted from the PS1 boot screen. The move combines the offline and online parts of Sony's entertainment business into one mega PlayStation firm. The new ...

Following an announcement in January, Sony Computer Entertainment Inc. and its related companies in charge of the PlayStation business in each region have officially changed the corporate names to ...

The sony computer entertainment logo now greets users when they start ... For those that grew up on the original PlayStation, it’s almost hard to believe the brand has been going strong for ...

The logo change, however, was inspired more than merely giving the console a re-start. "On a practical level, when you have PlayStation ... font was changed, Sony Computer Entertainment exec ...

The PlayStation 5 and PlayStation 5 Pro ... The new launcher video presents the PS1’s “Sony Computer Entertainment” logo on a pixelated white screen before loading into a slightly redesigned ...

If you're visiting Push Square, you're no doubt familiar with the original PlayStation's memorable boot up sequence. Imposing music plays as the old Sony Computer Entertainment logo comes into ...

Was there ever a better developer logo than Psygnosis' iconic owl ... life in the 1990s - until it was consolidated into Sony and rebranded SCE Studio Liverpool. Now, the legendary logo lives ...

Shuhei Yoshida announced that he will be leaving Sony and no longer be part of the PlayStation brand on January ... to him becoming Vice President of SCE America in 2000 and President of SCE ...

Sony had a tiny surprise to share just ahead of the Tokyo Games Show: the PS Vita TV, appearing from inside SCE President Andrew ... that plays Vita games, PlayStation games and streams video ...

In brief: Sony has removed the 8K logo from retail PlayStation 5 packaging, seemingly walking back the notion that its current-gen gaming console will ever be able to output in the high-res standard.