Starbucks struggles with weak growth, rising costs, and competition. Click here for a full investment analysis of SBUX stock.

Summer is just around the corner, and Starbucks has an exciting surprise in store for its customers.  Starting in July, the ...

The drink cuts, along with some food changes, reflect about a 30% reduction of menu items, according to Starbucks. The brand said it's responding to customer trends and preferences in making the ...

In North America, sales at Starbucks ... based on those preferences. “We had a remarkable fall launch that led to record-breaking average weekly sales,” he said. “As customer demands have ...

A shakeup to the Starbucks rewards program for customers using their own cups is the latest change under CEO Brian Niccol.

Jenn covers retail, customer loyalty and behavior, CX and CRM. Let’s assume that most Starbucks SBUX Rewards ... to learn specifics about member preferences. Some of the “challenges” require ...

Spring is upon us, and along with the promise of longer days and warmer weather is the return of a customer-favorite ...

Starbucks has hatched a new plan to slash the amount of time its customers will have to wait for their coffee, according to a report. The chain currently operates on a first-come, first-served basis.