Snack food giant Mondelez is working on a new in-store display unit that ... have picked a given product. Then, the shelf could show them a customized display advertisement based on their ...

But what about all of that other stuff on top of the display shelves — the bigger merchandise ... Jose Gavieres shops at a Vons supermarket in east Pasadena on Tuesday. Camping chairs, coolers ...

The technology can help supermarkets understand which products appeal to consumers and can affect how stores arrange items on display. Smart shelves will change how you shop in the future.

People tend to hate going to a store and finding deodorant, toothpaste, shampoo, cosmetics and other everyday products locked up on shelves behind display cases. Now, some stores are testing a new ...