Vatican introduces Luce mascot for Jubilee 2025 to engage younger audiences. Luce blends Catholic symbolism with anime aesthetics, stirring mixed reactions. Critics debate whether mascot detracts ...

The more she is targeted by criticism and filled with negative judgments, Luce, the Jubilee mascot, gathers success and is ...

This week in branding news, Kamala Harris got the Las Vegas treatment, the Vatican got a surprising new mascot, and Apple ...

The Vatican introduced Luce at a comics convention in Italy, with the goal of engaging young people and speaking about the theme of hope. Designed by Simone Legno, the mascot with big blue eyes and ...

The Vatican has sought to engage young people in the 2025 Jubilee pilgrimage with the introduction of Luce, an anime-inspired official mascot for the Catholic Church’s 2025 Jubilee.