Kept secure behind glass, Under Armour revealed the latest update to its Velociti Elite super shoe franchise at The Running Event (TRE) in November 2024. On Monday, that same shoe helped Sharon ...

Under Armour is stepping out of the gym (and its comfort zone) and into culture with the launch of the UA ECHO, a lifestyle sneaker that doesn’t just blur the lines between sport and street ...

Under Armour will release Under Armour X Unless, a collection of regenerative sportswear, during Milan Design Week from April 8 to April 10, the activewear brand announced Monday. The ...