WWE/Getty Image. The original brand extension was one of the most ambitious and unique things WWE ever attempted, but sadly, it never really lived up to its potential.

Following the demise of WCW, and post-WWE's invasion angle, ... At the start of the brand-extension in 2002, RAW was averaging a 4.01 in the ratings; however, ...

The WWE Brand Extension, as it is known, has been a staple in WWE since March 18th 2002. The idea behind the Brand Extension was to compensate for the overabundance over talent that WWE had ...

When the first brand extension took place, the struggle was too real for those who diligently and faithfully kept up with WWE. Back in the day, PPVs ran for as much as $44.99 or more.

In 2002, RAW and SmackDown were given individual rosters. This brand extension happened for two reasons (both linked to WCW). Firstly, following the purchase of WCW, many wrestlers became free ...

A former champion has made a major decision about his WWE future, and it has significant implications for his promise to ...

Per the WWE website:. When the WWE Championship became exclusive to SmackDown LIVE following the WWE Brand Extension, Stephanie McMahon and Mick Foley created the Universal Championship as the ...

What does Liv Morgan’s five-year plan look like? Does the WWE Woman’s World Champion want to get more into movies? Or maybe get find a new hobby? Add even more gold to her resume?