Walmart’s first refreshed logo in 17 years bears strong resemblance to founder Sam Walton’s beloved trucker-style cap. Walton, who led the retailer from 1962 to 1988, espoused 10 guiding ...

The company said some of the key features of the brand refresh include a wordmark inspired by Sam ... wordmark and logo will appear on storefronts. Social media users react to Walmart's logo ...

The 61-year-old company unveiled Monday a refresh of its brand identity featuring a redesigned logo the company says is inspired by founder Sam Walton’s old trucker hat. Walmart’s logo now ...

Walmart is refreshing its logo for the first time in nearly two ... The word mark on the redesigned logo was inspired by founder Sam Walton’s classic trucker hat and features a typeface in ...

Walmart has updated its logo for the first time in 20 years ... includes a wordmark “inspired by [founder] Sam Walton’s classic trucker hat” with a modern, custom font.

The wordmark, aka the text-only logo that reads Walmart, uses an updated font (which, frankly, looks pretty similar to the old font) inspired by Walmart founder Sam Walton’s classic trucker hat.