As you plan your multimedia story, you have to decide which tools (video, audio, photos, graphics, etc.) would best tell each part of the story. The web is a visual medium, so be sure to include ...

Leveraging the power of photography to take the consumer through a visual journey is one of the most powerful ways to tell ... images to show the pillars of the brand story through the consumer ...

Cine-books, a new start-up, has developed a way to combine three of the most popular ... converts books into a digital format that features photos and 3-D graphics on each page of text, and ...

Moments make it easy for users to create a slideshow of curated tweets that marketers can use to tell a story about their brand in a colorful and attractive way. Twitter makes it easy to curate ...

You tell stories all the time to friends ... 3. Structure your story. You want the story to flow. One way to do it is to divide your story into three parts: In part 1, you introduce the ...