(CNN) - Charmin is rolling out a change in its toilet paper rolls. The brand is introducing Ultra Soft rolls with scalloped edges nationwide this month. The perforations between the squares are ...

P&G senior scientist at Charmin. But personal preference is not the only factor that goes into it. Ease plays the biggest ...

and toilet paper. But one of them is making a big change, betting that shoppers will like it. Procter and Gamble (P&G) says it has just altered the roll of Charmin bathroom tissue for the first ...

Bring self-care to your derrière with C By Charmin ... or does that say $25 for eight rolls? Twenty-five American dollars for just eight rolls of toilet paper? That’s more than three bucks ...

Not to be too gross about it, but earlier this week I was sitting down, in my bathroom, on the toilet, if you know what I mean, and when I grabbed a new roll of toilet paper, I was dumbfounded.

He notes that old Charmin toilet paper had as many as 650 sheets in a single-ply roll; its mega-XXL today has just 440 sheets. An older Charmin regular roll had 82 sheets versus just 55 today.

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(CNN) - Charmin is rolling out a change in its toilet paper rolls. The brand is introducing Ultra Soft rolls with scalloped edges nationwide this month. The perforations between the squares are ...