You know Barbie, right? No matter your age, you’ve likely owned the doll or known someone who has. Since debuting on March 9, ...

We used to be called a toy manufacturer,” Mattel CEO Ynon Kreiz said at the UBS Global consumer and Retail Conference in NYC.

The electronics brand just dropped a limited-edition pink 'Barbie' watch, which can now be yours for $170 — shop this special ...

Robbie Brenner and a team of Mattel executives made the trek to the Sundance Film Festival. For five days, they braved thin ...

According to CEO Ynon Kreiz, who spoke at an investment conference on Thursday, this transition comes at a time when Mattel, ...

Toy Fair 2025 featured no shortage of plush toys, but when it came to scouting out the best *new* collections, Atamas ...

Mattel has partnered up with G-SHOCK for a limited-edition GMA-S110BE timepiece inspired by Barbie.

Mattel and Hasbro may be forced to raise prices if President Donald Trump’s 20% tariffs on imports from China remain in place ...

Mattel hunts for opportunities to promote its brands in unconventional ways. 'We refer to the consumer as a fan,' says ...

Mattel created Barbie dolls of two Brazilian disability advocates as part of a special edition collection to mark ...