In a move that blindsided many staffers, Paramount has fired its longtime media agency of record WPP Media ahead of the close ...

After more than two decades working together, Paramount has cut ties with WPP Media, appointing Publicis as its new media ...

Campaign reports from shareholder meeting, at which CEO Mark Read was re-elected easily but the agency group faced questions about poor performance.

WPP Media has launched Open Intelligence, a new data solution it describes as the advertising industry's “first large ...

Mark Read, the chief executive of WPP, alluded to the job cuts that are currently under way across Group M, when he said the ...

WPP will rename its influential GroupM media buying operation, calling it WPP Media and focusing more intently on A.I. and ...

I rate WPP a 'BUY' below $43/share, though I prefer IPG and OMC for stability and growth; WPP remains attractive for ...