News

Pour some Rooh Afza syrup on the top for extra flavour and yummy looking dessert. Step 7: Now put your mixture bowl into the freezer and freeze it for 3-4 hours or until the ice cream is firm and ...
Step 2: Add Rooh Afza syrup to the whipped cream and mix until well combined. Then, stir in a small amount of all-purpose flour (maida), vanilla essence, and sugar (if needed) for extra sweetness.
Today, Rooh Afza is Hamdard's star product, accounting for 60% of its India business, Ahmed says. "Nine hundred million glasses of Rooh Afza are consumed every year in India," he says.
Rooh Afza was first sold in 1907 in old Delhi by Hakim Hafiz Abdul Majeed. As the Indian summer unfolds, the streets come alive with a vibrant array of sherbats and cooling drinks.
Rooh Afza is like nectar for the soul. The term "Rooh" translates to the soul or spirit in Arabic, and "Afza" must mean something just as important. Invented in 1906 by some genius old guy who ...
Rooh Afza has long been appealing to Pakistanis’ patriotic spirit. Another advert published by the brand as far back as 1987 refers to the drink as Rooh-e-Pakistan (the soul of Pakistan).
Rooh Afza is the company's star product. AHMED: So Rooh Afza still is around 60% of Hamdard in India. Nine hundred million glasses of Rooh Afza are consumed every year in India.
A giant banner of a Rooh Afza bottle dominates its grey front. “We produce more than 600 products and have an annual turnover of ₹ 400 crore,” says Majeed.
Rooh Afza has long been appealing to Pakistanis’ patriotic spirit. Another advert published by the brand as far back as 1987 refers to the drink as Rooh-e-Pakistan (the soul of Pakistan).
Vani, a Twitter user, posted an image of a bottle of Rooh Afza and wrote, "There's something wrong with you if you like this drink." Her tweet sparked a debate over Rooh Afza, garnering 276.6k views ...
Buying a bottle of 'sharbat' may involve emotions, but not to the extent hoped for by manufacturers of 'Rooh Afza', the Delhi High Court said while refusing to pass an interim order to restrain 'Dil ...
Rooh Afza is the biggest revenue grosser at Hamdard, with over Rs 300 crore turnover and growing at 20 per cent. Rooh Afza enjoyed a 40 per cent market share in the Rs 750-800 crore powdered ...