This is an update of the previous logo ... horizontal and vertical configurations is the height of the “O” in “College.” The two colors of the logo are the primary Hope College colors.

Partially, the image has also been affected by the diesel scandal, but Sengpiehl says that's not the sole reasoning behind the logo update. In the coming months, VW will select the creative agency ...

Walmart’s latest brand and logo update has left some social media users ... “spark,” as Walmart refers to it — it contains a color palette of True Blue and Spark Yellow that “leans ...

Walmart has unveiled a redesigned logo, marking the first update to its brand identity in ... “spark” symbol is retained, a darker blue color has been introduced to give the brand a fresher ...

Walmart has decided to update its image after nearly two decades without significant changes, introducing a redesign of its logo ...