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In this episode of The Sonic Truth, we dive into the evolving world of AI-driven audio advertising with Stas Tushinskiy, CEO & Co-Founder of Instrumatic. Stas shares how AI is transforming the way ...
Over the next few years, the U.S. is set to host an incredible lineup of global sporting events—events that will take center stage not just for athletes and fans, but for brands too. From the FIFA ...
Advertising has always chased the next big breakthrough—from the rise of programmatic auctions to the pivot to privacy-first targeting. Each wave brought its own promises and pitfalls, reshaping how ...
On this episode of the AW360 Podcast, we sit down with Eric Weisberg, Global Chief Creative Officer at Havas Health Network, to explore the creative awakening transforming health and wellness ...
On this episode of the AW360 Podcast, we sit down with Eric Weisberg, Global Chief Creative Officer at Havas Health Network, to explore the creative awakening transforming health and wellness ...
Disruption is a tempting strategy for brands. It’s bold, attention-grabbing, and, if done right, often leads to market dominance. Richard Branson built an empire by challenging the status quo, whether ...
In 2024, artificial intelligence profoundly changed the way advertisers approach their craft. No longer just a tool for speeding up processes or automating tasks, AI became a central player in shaping ...
Last fall, while attending the Mirren AI & Tech Summit in New York — a two-day conference spanning client experience, creativity, strategy, operations, and new business — I found myself scribbling ...
With PayPal Ads officially launching in the UK, Henry gives us a behind-the-scenes look at the global rollout, key lessons from the U.S. debut, and what sets PayPal apart in the crowded commerce media ...
The world is increasingly polarized. Companies that once championed Diversity, Equity, and Inclusion (DEI) and sustainability are now scaling back under political, economic, or legal pressures. While ...
Bias is implicit within our complexly integrated socio-cultural structures. From gender divisions to the enduring legacy of racial segregation, fears surrounding sexuality to generational assumptions.
March Madness just wrapped with the men’s tournament seeing massive increases in viewership for the Final Four, while the women’s tournament saw declines from last year’s historic highs. The sizable ...
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