Buick's logo is about to receive a relatively major update. The new-look emblem appeared in a trademark filing in March 2022, and a leaked image posted on.

Buick Trademarks New Logo As Company Prepares for EV Push. Published Mar 23, 2022 at 6:00 PM EDT Updated Mar 23, 2022 at 11:45 PM EDT. By James McCandless . Fellow. Newsweek Is A Trust Project Member.

Buick has a new version of its tri-shield logo, and it marks the badge's first redesign since 1990. It first appeared on an electric Buick concept car, the Wildcat EV luscious 2+2 coupe, and it ...

Again, the logo is colorful and sits about where the old logo would have. A photo of the all-electric Electra concept , meanwhile, shows the three-shield logo in its most simplistic state.

Buick has a new version of its tri-shield logo, and it marks the badge's first redesign since 1990. It first appeared on an electric Buick concept car, the Wildcat EV luscious 2+2 coupe, and it ...