When done right, scent marketing is not just about making a space smell nice—it’s about aligning fragrance with brand values, ...

ASHEVILLE, N.C. (WLOS) — UNC Asheville held a June 3 news conference to unveil its new logo and brand for Bulldogs' athletics ...

As the Orlando Magic continue to propel forward, the team unveiled a new logo and three new uniforms during a special ...

The Orlando Magic unveiled a new logo and three new uniforms Tuesday as part of a rebranding for the franchise. As part of ...

As the Orlando Magic continue to propel forward, the team unveiled a new logo and three new uniforms during a special ...

After 16 years with the same jersey and 14 years with the same logo, the Orlando Magic unveiled a massive rebrand paying homage to their roots. The logo revives ...

Arriving alongside another Salehe Bembury x Crocs Pollex Clog, more New Balance MADE in USA kicks, Hayley Wilson's Nike SB ...

Shares of Dollar General jumped more than 10% on Tuesday after the discounter raised its outlook, saying it drew more middle- ...

A number of major companies and sports organizations are scaling back their public-facing support for LGBTQ+ Pride Month in ...

According to Brian Chesky, the original wordmark appeared "too thick", while the icon was "too thin". Read on.

The Orlando Magic unveil a nostalgic rebranding featuring a new star logo, pinstripe uniforms, and a fresh court design.

The Orlando Magic reveal a new look for the 2025-26 NBA season, featuring refreshed logo and jersey designs that pay homage ...