Get ready to officially bid farewell to your tween and teen years, because Abercrombie & Fitch stores ... “Fierce” cologne has been as much a staple of the brand as their moose-logo polos ...

Abercrombie & Fitch has shed its perfume-filled mall stores ... It overhauled its marketing, stripped the old moose logo from its clothes and pulled back on the Fierce fragrance in its dimly ...

Abercrombie & Fitch is cool again. The dimly lit mall stores filled with the smell of cologne and shirtless male ... they're mostly free of the iconic moose logo. The floral dresses and ripped ...

I'm 26 years old, which means I was firmly in middle school at the peak of Abercrombie & Fitch mania. Whether or not I could actually afford Abercrombie's expensive sweaters, jeans, and moose ...

iconic moose logo, moody stores with lines out the door, the popped collars, the cologne. It was expensive and aspirational. Abercrombie and Fitch was the definition of cool. Katie Deighton ...

You can tell you’re within 10-yards of a club Abercrombie & Fitch by the smell. The overwhelming scent of cologne billows past tourists lined up on the street outside, giving passers-by a ...