Auto makers live and die on the strength and reputation of the brand icons that decorate their vehicles. Sometimes, ...

Rekt began life as free Ethereum NFT drop and now is a rising drink brand, with cans hitting 7-Eleven stores this week.

Outer Hebrides’ tourism body has a new identity by local designer Pearse O’Halloran. The new look had to appeal to the ...

Superfeet was founded in 1977 by the sports medicine division of Northwest Podiatric Labs. While the name may not immediately ...

When it came to illuminate their new firefly brand, Chinese manufacturer NIO turned to London-based creative studio forpeople ...

Discover how to build a brand from the ground up with practical insights. Host Katie Morton joins guest Mordy Oberstein to simplify the art of branding and what it takes to make it stick.

Everything goes back to Gabrielle Chanel and the U.K. still has this special place for the house,” said Elizabeth Anglès ...

Final Bosu, a web3 media franchise, has partnered with Chimpers to launch a new non-fungible token trading cards collection.

(SOMETHING) has created a new visual identity for the Omidyar Network, which was set up in 2004 by Pierre Omidyar, the ...

The Club World Cup is upon us, and all 32 teams are bringing new kits to the tournament. Which ones earned the highest marks?

These are all examples of iconic abstract logo marks conveying brand essence through colour, shape, symmetry, or stylistic nuance rather than concrete objects. “Simplicity is the ultimate ...

Every generation thinks the era that they grew up in produced the coolest cars, music, and fashions. Those of us who came of ...