Sam Adams has joined the list of companies producing 2023 Super Bowl commercials ... around 90 local crew and close to 50 Boston-area actors to bring the ad to life. Follow Boston.com on Instagram ...

“I can’t tell you what it is and you can never ask me about it later,” says the actor, referencing ... come through in his three Samuel Adams commercials to date, including one in which ...

This year’s Super Bowl commercial from Sam Adams begins with the classic Bostonian ... As the “cousin” character, played by actor Gregory Hoyt, walks outside the store, his Boston ...

is back just in time for the Super Bowl. Samuel Adams struck gold with its mascot. A number of the beer company's commercials became instant classics on Super Bowl Sundays. This year ...

Local brewer Sam Adams has released its gameday ad that envisions "A Brighter Boston." The commercial stars the "Your Cousin From Boston" character, who imagines a bizarro Boston where everyone ...

a patriotic commercial for Samuel Adams beer has inspired the ire of internet commenters (really, what hasn’t?) for only partially quoting the Declaration of Independence. In the spot, an actor ...

Leading up to the parade, White, who starred in a Sam Adams commercial earlier this season, recorded another one, this time, following in former Red Sox pitcher Jake Peavy's footsteps and ...

“I can’t tell you what it is and you can never ask me about it later,” says the actor, referencing ... come through in his three Samuel Adams commercials to date, including one in which ...