Singapore’s 60th birthday with a hyperlocal collaboration with MILO, combining two household names to fuel nostalgia and ...

MLS and Adidas are continuing their footwear partnership with an upcoming Adidas Gazelle pack featuring numerous clubs.

Tracy McGrady shared how Kobe Bryant’s exit from Adidas opened the door for him to secure a $100 million lifetime contract ...

The Wilson-endorsed Ukrainian star is easily one of the best-dressed on the tour when it comes to match kits. Last year, she ...

Lionel Messi has recently dropped a new collaboration with adidas, spotlighting the iconic Superstar silhouette in two fresh ...

Superstar Ohio State receiver Jeremiah Smith shocked the sports apparel world Wednesday by inking a lucrative NIL contract ...

Welcome back to MoneyCall, The Athletic’s weekly sports business cheat sheet. (Want to receive MoneyCall in your email every ...

Aston Villa is excited to announce the launch of the exclusive “Back Home” merchandise collection, celebrating legendary rocker and lifelong Villa supporter ...

Nike and adidas are both leaning into their catalogs with retro apparel, but which brand has the better collection for Wimbledon 2025?

Despite the Manchester rock band’s absence at Worthy Farm this year, Olivia Petter has spotted their fashion influence everywhere, from oversized vintage football tees to cargo shorts and sports train ...

The much-acclaimed adidas Originals Golf collection is back in time to shake up your on-course style. Released in early April ...

Adidas Is Selling $160 James Harden Shoes for Only $88 "Love these shoes! They are very stylish and comfortable." Kelsey McCarson Jun 18, 2025 3:44 PM EDT ...