Although digital advertising increasingly became a part of daily life, print still held on strong. Ads leaned into slick and striking photography, bright and simple graphics, familiar faces and clever ...

Print is certainly not dead ... Since the inception of the optician store’s slogan in 2002, it has transcended the ad world and remains ingrained in people’s minds, and yet with multiple ...

In a world of instant messaging ... brands have taken to long form print ads, that is, full page, full-worded communications. The majority of these full-length, full-page communications are ...

If the world and the media business move forward ... One image is going to be more memorable than many. • Good print ads are salutary partners to the newspapers and magazines where they appear ...

Print advertising is far from dead. Website, search engine and social media marketing are a common part of most marketing campaigns. But the business world hasn't completely shunned print ...

While digital media continued to dominate the market with a robust 8% growth rate, the resurgence of print ads in India is slowly growing. It is expected to be the third largest in the world by 2028, ...