High sugar cereal brands target TV ads directly to kids under age 12. And this targeted advertising leads to greater household purchases of unhealthy kid cereals, a new study finds.

CTV publisher Future Today banks on co-viewing to prove the value of household-level targeting against ad impressions served within its children’s streaming app, HappyKids. Future Today can’t track or ...

Cristobal Viedma of Lingokids says a mock trial ad that touched on parental fears about kids' screen time was made with core ...

Children’s advocacy groups including Fairplay and Common Sense Media are asking the Federal Trade Commission to investigate Google, saying the tech giant serves personalized ads to kids on ...

Children’s programming presents a particular challenge when it comes to advertising. Google and YouTube had to pay $170 million for violating kids privacy laws.

Children’s exposure to food and drink ads during kids’ TV shows has dropped substantially since food and beverage makers pledged to stop advertising unhealthy fare during children’s TV shows ...

Kelly said Common Sense Media's research shows that on average kids aged 13 to 18 use 8.5 hours of screen media a day, kids 8 to 12 use 5.5 hours a day, and 75% of kids under 13 have their own ...

Researchers have long known that junk food advertising can prompt children to eat more. But a new study, presented this week at the European Congress on Obesity in Málaga, Spain, goes further ...

Analysis 'Blurred' Online Advertising to Kids Grabs the FTC's Attention A 2021 survey by Common Sense Media found that 88% of children between the ages of 13 and 18 had their own smartphone and 57 ...

YouTube’s advertising practices on kids’ channels could have resulted in companies tracking children across the web, a report said. By Nico Grant Natasha Singer and Aaron Krolik Nico covers ...