The branding saga of the name of HBO Max offers a clear lesson for marketers: when a rename threatens familiarity, ...

Pabst, along with the Olympia brand, was purchased in 2014 by an LLC affiliated with Eugene Kashper and TSG Consumer Partners ...

Limited, one of the leading manufacturers of downstream steel products in India, recently uncovered illegal and unauthorized ...

The Department of Interior (DOI) in early April withdrew its opposition to the Glacier Range Riders’ arrowhead logo, drawing ...

Good afternoon, ladies and gentlemen, and welcome to LiveRamp's Fiscal 2025 Fourth Quarter Earnings Call. All lines have been placed on mute to prevent any background noise. After the speakers' ...

With a nickname, logos and everything that goes with a permanent brand identity now officially a part of who they are, the ...

High-end retailers in the UK and US have been called out by customers who allege they have received counterfeit goods.

Amazon, Walmart, and OpenAI are the latest companies to take their logos in a bold direction—literally. “He just put it in ...

New Delhi: Virat Kohli, one of India’s most prominent cricketers, announced his retirement from Test cricket ahead of the ...

A recall of the popular rolling coolers has expanded to more than 1.1 million units after dozens of reports of finger ...

MRF will make way for the Adidas logo on Sachin Tendulkar's bat, with the batting great ending over a decade-long association ...

From disappearing elephants to laukis launching release dates — Prime Video’s marketing magic, explained by the Director & ...