Walmart Is Selling ‘True Barbie Life’ Sneakers for Only $5 originally appeared on Athlon Sports. Living that "true Barbie" ...

Discover which Barbie best matches your personality in our exciting new video! Dive into the world of Barbie and explore her ...

Mattel and Hasbro Barbie x Play-Doh collaboration officially launches today exclusively at Target. Consumers can now ...

They're among just a handful of the deals we are really digging in Walmart's sale section this week. Even though Memorial Day ...

Nintendo's new Switch 2 gaming device is giving US retailers a welcome shot of good-old-fashioned shopping enthusiasm, with ...

A reader reports back from his time at MCM Comic Con in London and gets to play a lot of video and tabletop games, despite a lack of big name attendees.

Kids can collect and play mini, real-working versions of games such as Perfection (pictured), Exploding Kittens, Throw Throw ...

Because Mattel let others take control [in marketing partnerships and in the making of the movie], it was more engaging for ...

Drag icon and winner of RuPaul’s Drag Race season 15 Sasha Colby announced this week that she will be launching her own line ...

A Malibu Barbie Cafe pop-up restaurant and roller rink combo is set to open in San Diego this summer. After launching in ...

The Barbie lounger is all but gone, but a number of colorful styles are still in stock and 20% off for a limited time.

Pink kitchens run the gamut from neon and bold, to understated and polished, and their inspiration can come from everywhere — ...