Founded in 1976 by sisters Jean and Jane Ford (both were successful models and make-up artists at the time), Benefit ...

That’s why most brow and color pros recommend seeing a trained professional, especially for your first time. A licensed tech ...

Kylie Jenner's go-to brow gel costs less than a fiver and has been a staple in my makeup routine for a while now - but ...

To no surprise, Kylie has joined the conversation, as she was seen using a product that's too affordable for us to resist: a ...

I actually halved the time stated for leaving it on and was satisfied with how it came out.” Like any beauty ritual, brow ...

Beauty guru Avrey Ovard documents the dramatic effect of bleaching her eyebrows. Mullin fires back at Newsom over National ...

The brow serum is a vegan prostaglandin-analogue free formula designed to give shoppers healthier, thicker and fuller brows.

• A snail mucin serum that’s gone viral for it’s ability to hydrate and transform troubled skin. • The Grande cosmetics ...

This viral serum is transforming natural brows one step at a time and customers can now find it at a reduced price ...

Like any beauty ritual, brow tinting starts with prep. Hoffman recommends patch testing your kit of choice the day before application. “A day before you’re thinking of fully tinting your brows ...

When it comes to eye makeup, I prefer simplicity and efficiency. Eyeshadow sticks are a no-brainer. My favourite are the ...

If you’re looking for a sharp, high-contrast brow that develops in no time, the aptly named Instant Eyebrow Color by Godefroy ...