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It’s 1969, and you’re an executive at Bell Telephone (now AT&T). Legendary graphic designer Saul Bass is about to pitch his plan to completely rebrand the company. Quiet — here he comes now ...
compelling graphics is evident in his many corporate logos and movie title sequences. Bass presented the sweeping scope of his vision for Bell in a 30-minute film originally screened for company ...
The acquisition of BellSouth Corp. by AT&T Inc. would bring more than half of the traditional telephone business back under one roof and into the company once known as “Ma Bell,” whose history ...