Keith Villa, the former brewmaster behind Blue Moon beer, has a new beer made with THC, the high-producing compound in cannabis.

While other brewers experiment with hemp or a non-psychoactive version of the CBD compound contained in cannabis, “What we found is consumers of cannabis want the real deal,” he says.

How Blue Moon beer founder is marketing new ... Brands can now target cannabis and CBD users ... and balances the “anxiety” that dose might bring with it by adding 10 milligrams of CBD, ...

The growing market includes a range of product options like cannabis candy. Now, there's brewing interest in something new: cannabis-infused beer. Ceria was created by Keith Villa and his wife, Jodi.

The CBD oil company is looking to foot traffic in high-profile malls to boost its customer base. Demand for the oil, which is produced from a non-psychoactive strain of the marijuana plant, ...