The hyperpigmentation meme is TikTok’s latest viral trend, with users recreating the iconic drawing in art, makeup & gaming.

Seven Elite Daily staff members tried and reviewed Rare Beauty's new Soft Pinch Liquid Contour after Selena Gomez's SP liquid ...

As we age, our skin and features evolve, requiring a shift in our makeup routine to maintain a youthful appearance. Here are ...

Under the abstract patches, McGrath kept the real makeup minimal, focusing on the skin. “The skin is luminous, really bare,” ...