A perm is a hair styling treatment that adds body and texture to even the straightest hair and it can last for months. A perm kit comes with ... and has some natural wave is usually the easiest ...

The exact technique and application method behind your body wave perm, or wavy perm, will totally differ depending on your hair type, the look you’re going for, and, most importantly ...

If you're wondering if you should get a modern perm à la Hough, here are some questions to ask yourself: 1. Do the benefits of having a permanent body wave (i.e. less styling time) outweigh the ...

"They are certainly not your mother's perms from the '80s!" he says. "I have a lot of clients that come in requesting soft, natural waves, so we do what's called a body wave. It's perfect for them.

The results of a curly perm (or body wave) can be the difference between straight hair and beach waves that you don't have to braid, scrunch, or singe with heat to achieve. Ahead, we rounded up ...