TheWrap, using new Sensor Tower data, looks at how dominant social platforms like Instagram and TikTok compare, as well as ...

Something fascinating is happening in corporate America. According to data from Gravity Research, 39% of corporations are ...

I. Introduction to Visual Branding and the role of YouTube The value of visual branding in today's world cannot be ...

Unpacking Hailey Bieber's big bucks deal to sell Rhode and how "she's not just selling skin care, she's selling a lifestyle." ...

Pride Month is a lot quieter this year, and companies that do show half-hearted LGBTQ+ support risk backlash from all sides.

Elon Musk is dialing back his threat to decommission a capsule used to take astronauts and supplies to the International ...

The once chummy relationship between the president and the world's richest businessman has deteriorated into a social media ...

Labubu, the plush toy from China's Pop Mart is a social media darling, but the toothy little monsters are not an overnight ...

According to Brian Chesky, the original wordmark appeared "too thick", while the icon was "too thin". Read on.

In a world dominated by social media and ever-growing content proliferation, it’s easy to overlook, or under invest in, one ...

While the graphic logos of Duracell, Tiffany, or Corona may not immediately come to mind, the copper top, the robin’s egg ...

Later, the single Nike stripe became the company logo, and this logo has become the signature logo of Nike's entire brand of sports apparel. Good logos are critical for a business, as they ...