Adidas this week launched its “Pride 2023” swimwear collection, advertising bathing suits on its web site under the “women’s” section with the help of a model that appeared to be male.

Adidas has for sale on its website a new swimsuit to celebrate LGBTQIA+ Pride Month, which begins in June. Several people are communicating their disapproval via social media. Hundreds of posts ...

An Adidas swimsuit advertising campaign for Pride month is stirring controversy. The ad, posted on the apparel company's website, features a male-presenting model sporting the brand's "Pride ...

The swimsuit range is part of Adidas's 'Pride 2023' collection, and is for sale on the website in the women's section. However, the model showing off the swimwear has a hairy chest and a bulge in ...

A new Adidas women's swimsuit worn by two masculine-presenting models has touched off controversy on social media as the sports apparel maker becomes the latest brand along with Bud Light and Nike ...

Adidas is the latest company to come under fire for working with LGBTQ+ models after the sportswear brand released its new Pride swimsuit campaign.

An Adidas campaign for Pride 2023 has gained considerable backlash after featuring male-presenting models wearing women’s swimsuits. Now, many people have defended the brand, amidst a wave of ...

ADIDAS was yesterday accused of “erasing women” over a woke advert featuring a biological male in a swimming costume. Its Pride 2023 collection prompted hashtag “Boycott-Adidas” to trend ...

Adidas has been slammed for using what appears to be a male model to show off new swimwear as part of their 'Pride 2023' collection. Home; ...