How much better can the sound system in a Lamborghini really be? Bose invited one of our CES attendees to hear what a 2025 ...

CES, formerly known as the Consumer Electronics Show, in Las Vegas continues to provide a sneak peek at future technology.

The process started almost two years before we sat in the car at CES 2025, and it was important for the team to get it right. The system is comprised of 19 custom-tuned AKG speakers and an amplifier.

Bose is expanding its automotive speaker lineup, and at CES 2025 I had a chance to check out its next-gen spatial speakers in person.

If you're looking for the biggest reveals from the world's biggest tech show, then head straight to our Best of CES 2025 ...