Barbie is entering into Eternia with a new Masters of the Universe Doll as She-Ra the Princess of Power comes to life ...

You know Barbie, right? No matter how old you are, you’ve likely owned the doll at some point or known someone who has. Since debuting on March 9, 1959, Mattel’s iconic doll has been a global ...

We're all Barbie girls, living in Barbie the Movie's marketing world. Check out some of the countless Barbie brand collaborations out there today. The iconic Barbie franchise is about to step off ...