The QKS Group SPARK Matrix™ provides competitive analysis and ranking of the leading AdTech Platform vendors. Innovid, with its comprehensive technology for AdTech Platform, has received strong ...

Baltimore's new ad campaign, 'You Won’t Get It Til You Get Here,' highlights the city's unique charm through video spots and digital media.

From its Venice origins to its post-pandemic reset, Cannes Lions has mirrored the creative industry’s biggest shifts – and sparked a few of its own. Let’s look back.

Canva has launched a bold new out-of-home (OOH) campaign at London’s Waterloo station, taking over all 14 billboards at the ...

The acclaimed creative director, who is stepping down as CEO of Accenture Song, discusses some of the top projects from his ...

To connect with Gen Z gamers, NESCAFÉ integrated its cold coffee range into Minecraft live streams during the game’s movie buzz, blending branding with gameplay.

Meta has enhanced its Advantage+ advertising platform with new generative AI tools designed to help advertisers create ...

Corsi and DiMeglio are both responsible for leading marketing and growth strategies for their distinct companies. Corsi is ...

The creative ad agency behind campaigns for "Sinners," "Anora" and big Hollywood franchises has become 100-percent owned by ...

Yet an industry that prizes human creativity has found itself on the front lines of disruption by artificial intelligence ( ...

It’s been years since the Cannes Lions International Festival of Creativity awarded its top prize to a traditional ...

As premium game prices skyrocket and subscription cloud-based gaming services take off, marketers sense a chance to defray ...