Top ad agency creative directors told BI how they're using AI to pitch big ideas, create entire ads, and expand their scope ...

His latest book on the early 2000s is introduced ... that “the industry began its creative decline”. Crocs, 2005 This first decade can be considered “a last gasp before traditional advertising across ...

Dubbed "the book big ad agencies don't want you to read ... budgets exceeding $500 million at Microsoft, documents how his "creative production" approach has helped major brands achieve ...

Jools Lebron sat down with Ad Age after her fireside chat to pull back the curtain on how she’s evolving her approach to brand partnerships.

There was no trace of that ash lingering on Saturday, when fans of her latest book — the Los Angeles ... thinking about failure as part of the creative process.” For Kyle Kallman, the festival ...

With such rapid evolution, changes in how advertising creative is tested are needed. With more communication avenues available and many ads being developed to be more personalized than in the past ...

Brice, the author of two previous books — ”The Last Settlers ... and they shine in their use of creative forms and their “sparkling” language. Born and raised in Fairbanks, Brice ...