Just before WordCamp Europe in Basel, Switzerland, I sat down with Bluehost's new CEO about the shake up at Newfold Digital ...

Putting storytelling at the heart of your culture will build trust and keep your audience eager to hear from you again.

There’s no myth behind Daymond John’s success. The founder of FUBU turned a $40 hustle into a global fashion empire and went ...

Leadership isn’t what you do when the spotlight is on. It’s what happens when you choose to show up, over and over, even when ...

Closing the digital gap in convenience retail means offering technology solutions that support mom-and-pop shops, not ...

Collaboration augments Cognizant's proven modernization services with Pega Blueprint to help enterprises reimagine legacy transformation projects and build agentified, future-ready enterprise systems.

A blueprint for the way Positionless Marketers ... That means defining KPIs, customer journey impact, and personalization goals before determining the messaging or marketing campaign to get ...

Now, it’s time to think about your customer journeys. The idea isn’t to find the one “perfect” journey but to identify some common actions during it. In the blueprint, the journey is in orange and ...

most lack adaptive real-time insights and are limited to static journey mapping that doesn't reflect actual customer behavior. Pega Customer Engagement Blueprint leverages Pega's powerful AI framework ...

Pega Customer Engagement Blueprint enables brands to optimize AI-driven personalization and journey orchestration, helping users quickly visualize customer journeys and improve strategies with new ...