Integrating your LinkedIn and email marketing efforts is an effective, efficient way to build trust, engage audiences and ...

Customers, whether they are new or have been loyal to your business for years, can be easily managed and categorized based on ...

While policyholders value digital convenience, the survey also identified several areas where insurers are falling short. Features such as 24/7 customer support and real-time claim status updates were ...

When most people think of AI transforming industries, their local plumber's or HVAC technician's office is often overlooked.

The Marketing Research Foundation (MRF) has announced the 18th release of the Marketing All Product Survey (MAPS), delivering the most ...

Concept testing helps to validate that there are real customers who actually want your product—that your company is solving a ...

Charity leaders are trying to improve their organizations’ use of technology, but they’re running into roadblocks. Chief ...

Diamond Certified Resource, the source for consumers who love quality local companies, has added two new daily features to ...

Kansas has compiled initial statewide data revealing how many lead pipes still deliver drinking water — an urgent step in ...

The pharmaceutical and biotech company recently combined its HR and IT departments under a single leader in a move that has ...