The logo has gone through changes over time, including its color (from brown to green) in 1987, followed by a more modern adaption in 1992 when Starbucks became a publicly traded company.

Brown is certainly a color that communicates coffee. So, when you order a cup of the new Pike Place coffee at Starbucks (SBUX) this week, it doesn't seem out of place to see a special brown logo ...

Starbucks is ushering in the Year of the Tiger with a merch lineup featuring plenty of cute tiger designs, of course. The third sign in the Chinese Zodiac is all about strength and bravery, and ...

But Starbucks is introducing a brand new version of the iconic character, known as Joe Kind Snoopy. The cute comic character will swap the red jumper for Starbucks’ iconic green shade and he ...