Pharma companies are always talking about moving ‘beyond the pill’, and Pfizer’s new brand identity embodies that – it’s decades old pill-like logo ... with a DNA double helix that ...

The double helix is a description of the molecular shape of a double-stranded DNA molecule. In 1953, Francis Crick and James Watson first described the molecular structure of DNA, which they ...

that the DNA molecule exists in the form of a three-dimensional double helix. More than 50 years passed before the significance of Miescher's discovery of nucleic acids was widely appreciated by ...