Lady Gaga’s beauty evolution is a masterclass in personal style. Here, find 37 of her best looks—from her platinum blonde ...

Caffeine has a number of skincare benefits, including brightening and temporarily reducing the appearance of stretch marks ...

In this video, the creator showcases a flirty pink makeup look inspired by a palette from Dark of Scarlet. The products used ...

Score rare discounts on Winfrey-approved items during Amazon's Prime Day sale. Shop deals on a Laura Geller makeup palette, Beats x Kim Kardashian headphones, and more!

THEY say the eyes are the window to our soul, but it has always been my belief that what lurks beneath them has a far more ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

In the world of beauty today, many people wrongly assume that high-end products guarantee superior quality and effectiveness, ...

Summer sales have officially landed and Charlotte Tilbury has slashed the prices of some of its bestselling gift sets ...

St. Meto is a new haircare brand founded by Jonathan Bailey's longtime hairstylist Kristen Shaw. Her first product is a ...

Peach and coral tones add life to your face instantly. Use it as a cream blush, tinted gloss, or even lightly across your ...

Get pops of color and shimmer plus protect your skin from the sun with these 8 beauty products that each do double duty. Low ...

With such an enormous range of beauty and skincare products (celeb-backed or otherwise) released each month, how can you ...